Intellectual Property Policy

Last updated: November 9, 2026

Kitden lets you put your own name and number on a hockey sweater or a baseball jersey. That freedom comes with one clear line: the letters on your back should be yours, not someone else’s trademark. This Intellectual Property Policy explains what we design ourselves, what we will and will not print, how we respect the rights of others, and how to tell us if you think something on kitden.shop infringes your rights. Questions go to support@kitden.shop; we reply within 24 hours on business days.

1. What Kitden owns

The Kitden name, the Kitden logo (a sweater collar with laces drawn as a doorway), our product styles and their names, our colourway names such as Boards Crimson, Steel Night, Rink White and Glacier Blue, our product descriptions, page text, graphics, layout and site code are owned by Kitden or used with permission. You may link to our pages and share them for personal, non-commercial use. You may not copy our designs, text or images to sell products, build another store, train automated systems or present our work as your own without our written permission.

2. Our designs are our own

Every Kitden style is drawn from generic sports shapes: lace-up collars, hem stripes, chevron yokes, pinstripes, piping, raglan sleeves and plain practice cuts. These shapes have been part of sport clothing for generations and belong to nobody. What we avoid is copying the specific combination of colours, stripes, crests and wordmarks that identifies a real club. Our colourways have our own names and are not chosen to imitate a real team’s look.

Kitden is independent. We are not affiliated with, sponsored by or endorsed by any professional, college or amateur league, team, club, player or brand, and nothing on our site should be read as suggesting otherwise.

3. What you can put on a Kitden item

Our lettering fields are for your words. Good examples:

• your own name, a family name or a nickname;
• any number from 0 to 99;
• a street, neighbourhood, town or lake name used as a chest word;
• the name of a rec-league, pond hockey or slow-pitch side you made up with friends, as long as it does not copy a real club’s trademark.

4. What we will not print

• Names, nicknames, crests, logos or slogans of real professional, college or league teams and clubs.
• League names and abbreviations, and event names owned by sports organisations.
• Names or likenesses of real professional players used to suggest a connection or endorsement.
• Brand names and trademarks of companies, including clothing and equipment brands.
• Characters, catchphrases or titles from films, television, games or books.
• Hateful, harassing, obscene or unlawful text.

If an order includes lettering like this, we will email you before production and ask for different text. If we cannot agree on a change, we cancel the order and refund it in full within 7 days. We review orders as they come in, but if something slips through and is reported to us, we will still act on it.

Why we draw this line

Team names and crests are protected trademarks owned by their clubs and leagues. Printing them without permission would infringe those rights and could mislead buyers into thinking a product is connected with the team. Keeping lettering personal protects you, protects the rights holders and keeps every Kitden sweater genuinely yours.

5. No image or logo uploads

Kitden lettering is text only. We do not accept uploaded logos, photos or artwork for printing. That keeps the process simple and avoids printing images whose rights are unclear. Photos you send us by email to show a problem with an order are used only for support and are deleted 30 days after delivery of the related order, as explained in our Privacy Policy.

6. Your responsibility for lettering

By entering text in a lettering field you confirm that you have the right to use it and that it does not infringe anyone else’s rights. If you are unsure whether a word is a protected name, choose another one or ask us before you order. Our Terms of Service explain what happens if submitted content infringes someone’s rights.

7. Respecting others’ rights

We take intellectual property seriously. If you own a trademark, copyright or design right and believe that a product, picture or text on kitden.shop infringes it, please tell us. We review every report in good faith and, where we agree that something infringes, we remove it, stop selling the product or change it. We may also contact the customer whose order is involved.

8. How to report an infringement

Email support@kitden.shop with the subject “IP report” and include:

1. your name, organisation if any, postal address and email address;
2. a description of the right you own, such as a registered trademark with its number and country, or a copyrighted work;
3. the exact page addresses on kitden.shop where the material appears;
4. an explanation of why you believe it infringes your right;
5. a statement that the information in your report is accurate and that you are the rights owner or authorised to act for them.

For copyright claims, please follow the format on our DMCA page, which matches the notice requirements of the US Digital Millennium Copyright Act. We reply to reports within 24 hours on business days to confirm we received them, and we tell you what action we took.

9. If we remove something you sell or wrote

Kitden is a single store, not a marketplace, so third-party sellers do not list products here. If a report concerns lettering on a customer’s order, we contact that customer, explain the report and, where needed, cancel or change the order with a full refund.

10. Repeat issues

If the same person repeatedly orders lettering that infringes others’ rights after we have explained this policy, we may refuse further orders from them.

11. Using the Kitden name or logo

You may mention Kitden by name in a review, article or social post, and link to our pages. Please do not use our logo, our product pictures or our page text in a way that suggests you are Kitden, that we endorse you, or to sell other products. If you want to use our materials, email us and ask first.

12. Common questions

Can I put my rec-league team’s name on the chest?

Yes, if it is a name your group made up and it does not copy a real club’s trademark. “Lakeview Pond Crew” is fine; the name of a professional club is not.

Can I use my favourite player’s number?

Numbers on their own are fine. Any number from 0 to 99 can go on your back. What we do not print is a real player’s name with the aim of suggesting a connection.

Why do your colourways have unusual names?

Because they are ours. Naming colours ourselves, like Burgundy Bench or Pond Navy, keeps us clear of names associated with real teams.

Can I send you a logo to print?

No. Kitden lettering is text only and we do not print uploaded images.

How we design a Kitden style

Each new style starts from a garment shape that has been part of hockey or baseball clothing for a long time, such as a laced collar, a set of hem stripes or a pinstripe body. We then choose our own colour combinations from the Kitden palette, give the colourway a name of our own, and check that the result does not match the recognisable look of any real club. If a combination turns out to look too close to a real team’s colours, we change it before it goes on sale. This keeps every sweater clearly a Kitden piece, and it keeps your lettering at the centre of the design.

Numbers, colours and generic words

Nobody owns the number 19, the colour red or the word “hockey”. You can put any number from 0 to 99 on your sweater and choose any colourway we offer. Generic sport words, positions and places are also fine in a chest word, for example “GOALIE”, “PONDSIDE” or the name of your town. What matters is the overall impression: a chest word that, combined with colours and numbers, is meant to look like a real club’s sweater is not something we will print.

Images on our site

Product pictures on kitden.shop show Kitden products only, with invented example names and numbers on the back. We do not use pictures of real players, real games or real team gear. Where a picture is still being prepared, a plain branded placeholder is shown instead. If you spot an image on our site that you believe belongs to you, report it as described above.

International rights holders

We sell to customers in the United States, Canada, Australia and New Zealand, and we respect intellectual property rights recognised in each of those countries. Rights holders from any country can use the reporting process above. We review reports under the law that applies to the right in question and to our shop, and we act on valid reports wherever the rights holder is based.

Good-faith reporting

Please send a report only if you own the right or are authorised to act for the owner, and only if you believe in good faith that the use is not permitted. False or abusive reports waste time for everyone and may carry legal consequences. If a report concerns material that we believe is ours or is used lawfully, we will explain our view and invite you to send more information.

Keeping records

We keep a record of each report, our review and the action we took, so that we can answer follow-up questions and spot repeated problems. Records are shared only with the people involved and, where the law requires, with authorities. How we handle personal information in reports is explained in our Privacy Policy.

A short checklist before you order

• Is the name on the back a real person you know, a nickname or your own name? Good.
• Is the chest word your own place, group or idea? Good.
• Does the chest word match the name of a real professional, college or league team or a brand? Choose another word.
• Would someone seeing the sweater think it came from a real club? Change the wording or colourway.

If the answers point to your own words, you are all set. If you are unsure about a word, email us before ordering and we will give you a straight answer.

Why this matters to you as a buyer

A sweater with your own name has no risk of being seized at customs as counterfeit, can be worn anywhere without questions about where it came from, and never goes out of date when a club changes its crest. It is also simply more personal: it says who you are, not which brand you follow. That is the idea behind every Kitden piece.

Questions about a specific word are always welcome before you order.

13. Changes to this policy

We may update this policy. The date at the top shows the latest version.

14. Contact

Kitden, 656 Austinville Rd, Troy, PA 16947, US · support@kitden.shop. See also our Help Center and FAQs.